Reports, Papers and Studies
The Green GPS - The Printer’s Step-by-Step Guide to a Green and Sustainable Future
This guide focuses owners and top managers of commercial printing companies on the most critical steps necessary to:
- Learn about this ever-changing subject
- Evaluate the impace on thier businesses
- Create a strategic plan
- Craft their unique story
- Train and manage their company to achieve success
(Added July 25, 2008)
Guides for “Green” Marketing Claims - US and Canada
Environmental Claims: A Guide for Industry and Advertisers, from the Canadian Competition Bureau, addresses a number of commonly used green claims and provides examples of best practices on how such claims can be used by Canadian businesses to comply with the false or misleading provisions of the laws enforced by the Competition Bureau.
Guides for the Use of Environmental Marketing Claims from the Federal Trade Commission, also administrative guidelines, are for US businesses to help comply with “truth in advertising” laws as they pertain to environmental marketing claims.
(Added July 14, 2008)
The Lean and Environment Toolkit, US Environmental Protection Agency
Your tax dollars at work! The EPA describes the Toolkit this way:
“The Lean and Environment Toolkit offers practical techniques and strategies that can help lean, environmental, and other specialists at your shopfloor to deliver environmentally protective lean decisions as a routine task of your lean driven business operations.
This toolkit is written for lean operational managers, environmental practitioners, and lean practitioners who work towards organizational efforts to identify and eliminate environmental wastes.”
(Added June 30, 2008)
The Power of Perception, a survey from DMNews and Pitney Bowes
In this report taken from an article that appeared in DMNews, December 2007, survey respondents lay out the steps printers and mailers can take to respond to consumers demands of greener direct mail.
Some of these are:
- Use recycled paper and cardboard products
- Plant trees to offset paper production
- Implement an industry or government “seal of approval” for Green Mail
(Added June 18, 2008)
Monadnock Paper Mills has updated A Field Guide to help printers and designers use natural resources more efficiently to produce printed communications. According to Monadnock:
The purpose of this guide is to offer information in support of sustainable design and print. The message is threefold: Eco-friendly design can be cost-efficient, environmentally sensitive and beautiful. This guide gives graphic professionals the opportunity to think about design differently.
(Added June 17, 2008)
Go Green: Making Sustainability a Reality in Your Business, a report from Kodak
Don Carli, Senior Research Fellow, The Institute for Sustainable Communications, says in his forward to this document:
This is not a time for graphic arts companies to be complacent or rest on their laurels, rather, it is a time for companies large and small to redefine themselves and work together to identify, analyze and act on information relevant to the sustainability of print and address the challenges and opportunities presented in timely and innovative ways.
Here are ways you can take action; inside are:
- 10 Sustainability Strategies: A Quick Start Guide for Printers
- Glossary of Terms
- Resources for Content Creators
- Resources for Printers
- Bibliography - a list of articles and reports used to compile the document
.
Innovations Review 2008: Making Green the New Business as Usual - from the Environmental Defense FundThis report from the Environmental Defense Fund showcases more than 20 processes, products and technologies across a range of sectors, highlighting innovative and proven green business practices for companies large and small.
The group shares examples of how companies are bettering their bottom line as well as the environment through using solar energy, reducing packaging, tweaking fleets, telecommuting, providing insurance for green buildings and more.
Get a copy of this January 2008 report from GreenBiz.com which reviews trends and developments of 2007, introduces the GreenBiz Index, and offers a selection of books, websites, reports and tools.
Joel Makower, Executive Editor, notes:
The state of green business is improving, slowly but surely, as companies both large and small learn the value of integrating environmental thinking into their operations in ways that align with core business strategy and bottom-line goals. Green business has shifted from a movement to a market. But there is much, much more to do.
- Green Power Use
- Packaging Intensity
- Paper Use and Recycling
Why Green Business is Good Business - A White Paper from Océ North America
A white paper, from Océ North America, that paper describes the increasing impact of environmental sustainability on production printing. It seeks to define sustainability and covers some of the trends occurring, and strategies and actions businesses can take to ensure that they are working with sustainable technology providers.
Green IT Action Plan, from Info-Tech Research Group
This report looks at a variety of green initiatives, describes how to measure cost savings, and outlines ways to market your initiatives internally and externally.
It is written and published by Info-Tech Research Group, London, Ontario.
Glossary of “Sustainability” Terms, from Verso Paper
From Biofuel to Voluntary Protection Program (VPP), you’ll find some useful terms and concepts. Here’s one that you might not know:
Delignification – The removal during the pulping process of lignin, the “organic glue” that holds wood fibers together.
A Case Study - Print Industry Leaders Reap Business and Social Benefits by “Going Green,” from Xerox
To learn how today’s leading print providers are addressing environmental issues, read about how three members of the Xerox Graphic Arts Premier Partners have initiated efforts in their operations: QuantumDigital, Inc., Austin, Texas; EarthColor, Parsippany, N.J.; and Sandy Alexander, Clifton, N.J.
The Paper Consumer’s Guide to Climate Change from Metafore and The Gagliardi Group
“The Paper Consumer’s Guide to Climate Change” offers businesspeople a simpler, four-step process that their organizations can follow from start to finish. The guide explains the science and economics of climate change; shows how managers can cultivate their own “internal compass” to help them sift through the often conflicting expertise they hear; identifies the best tools to adopt to account for and lower their paper-based greenhouse gas emissions; and cuts through the clutter about carbon offsets.
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