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Wednesday, August 27th, 2008
Mandy Haggith is a freelance writer, researcher and activist. She has spent the past decade campaigning for the world’s forests, including lobbying at the United Nations, working as a consultant for Greenpeace and WWF and writing articles for Pulp and Paper International and Resurgence magazine.
While researching her book, Paper Trails, ...
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Monday, August 25th, 2008
There are plenty of ways to use smarter design to reduce materials and energy in the production of printed materials and to ensure that they can be recycled at "end of life." A conversation between Debra Rizzi of Rizco Design and Jonathan Bardelline, GreenBiz Radio, is full of really good ...
Posted in Corporate Sustainability Initiatives, Green Printing Processes, Marketing Strategies, Useful Tools and Resources | 1 Comment »
Friday, August 22nd, 2008
Heidi Tolliver-Nigro, a regular contributor to WhatTheyThink and long time researcher for TrendWatch/Industry Measure, has a post on a blog called The Inspired Economist. She starts off her first post jumping right into the tug-of-war between printed materials and their digital alternatives with:
"In marketing, electronic alternatives are often framed as ...
Posted in Corporate Sustainability Initiatives, Green Printing Processes, Marketing Strategies | 2 Comments »
Monday, August 18th, 2008
Monadnock Paper Mills has joined the U.S. Environmental Protection Agency's Climate Leaders program and pledged to reduce its corporate-wide greenhouse gas (GHG) emissions.
What is the Climate Leaders program?
An EPA industry-government partnership, the Climate Leaders program works with companies to develop comprehensive climate change strategies. Partner companies commit to reducing their ...
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Tuesday, August 12th, 2008
In case you missed this post at our sister site, PrintCEO Blog, check it out!
See a video of Marilyn Jones, Consolidated Printing Company, Chicago, as she talks about the efforts she has taken with her company to be environmentally friendly. In the video Jones shares how the company has retired ...
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Friday, August 8th, 2008
At the Seybold Seminars Conference 1999 in San Francisco, I got my first glimpse of "e-paper" when John Seely Brown, then director of Xerox PARC, held up a dingy-looking piece of plastic. He said:
"Think of it as the world's first truly erasable paper. You can print today's news on yesterday's ...
Posted in Green Printing Processes, Marketing Strategies, Miscellany | 3 Comments »
Thursday, August 7th, 2008
Whether you've just made the decision to take your business green or you've started on your journey and need some inspiration and/or help, you'll find the tools and guides you need on the WhatTheyThink Going Green Reports, Papers, and Studies page. Here is the list of resources available:
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Wednesday, August 6th, 2008
OK, I know: Vacation? What vacation? I hope you had a little chance to enjoy some sunshine and relaxation. Just in case the beautiful weather caused you to forget, here is the WhatTheyThink Going Green Reading List:
Posted in Corporate Sustainability Initiatives, Green Printing Processes, Marketing Strategies, Useful Tools and Resources | 1 Comment »
Tuesday, August 5th, 2008
From nanotech to human-powered printers, creativity on the green front is wide reaching!
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Friday, August 1st, 2008
May 7, the Print Green Summit was held in Seattle WA, and I missed it! If you did too, you can learn a little more here.
Posted in Events, Green Printing Processes, Marketing Strategies | No Comments »